Another win for Chrome Browser: France and Germany warn against Microsoft IE

January 18, 2010 by admin · Leave a Comment 

When it rains it pours.

First Germany, now France are warning their citizens to find an alternative to Microsoft’s Internet Explorer.

Germany recommends users switch to Firefox or Chrome.

It’s true all browsers have security flaws, but to have 2 national governments speak out against your browser? That says something.

Whatever ultimately happens, Google’s browser share just got a shot in the arm.

Full BBC article by Jonathan Fildes is here.

The Google Revolution and Sun Tzu’s “Art of War”

October 14, 2009 by admin · Leave a Comment 

A year ago, we saw Google roll out the Chrome Browser, push energy behind Android and keep plodding along in their low key fashion of doing great things.

Today, we’re in the world of WinMobile failing, the Chrome OS around the corner, announcements of Android based netbooks and rumors of the Chrome OS rolling out soon in China on non-Intel processor machines.

Reminds me of Sun Tzu’s Art of War:

  • “Therefore the clever combatant imposes his will on the enemy, but does not allow the enemy’s will to be imposed on him.”
  • “Attack him where he is unprepared, appear where you are not expected.”

Or more directly, don’t attack the enemy (Windows/Intel/monopoly) head on, instead go where they are weak (Mobile/Netbooks/open market).

Is there any question on we’re watching a well organized world revolution in progress?

No seriously, any question at all?

Chrome’s Critical Role In Google’s Vision of the Future

September 26, 2008 by admin · Leave a Comment 

Do you want to know what Google is thinking about the future, the future of Chrome and the apps you run on it?

They talk about it all the time. It’s just a matter of putting all the pieces together. 

The very smart Vint Cerf, Chief Internet Evangelist at Google, shares his thoughts in a post to the official Google blog.

A summary of his thoughts on the future:

  • In the next decade 70% of human race will have mobile or fixed Internet access at gigabyte speeds. 
     
  • Our devices will automatically reach out and connect to other local devices, offering benefits and services which will seem almost like magic (my words not his).  He uses the example of asking your device (think your handy dandy gPhone) where your reading glasses are and having it reply with the last location where the RFID tag was seen. 
     
  • Streaming content will become as interactive as static web pages are today
     
  • Devices in our homes will connect with consumable products (your refrigerator knows the food in it, your washing machine knows the detergent on the shelf) and we’ll be able to measure and control aspects of our lives most important to use (power consumption for example). 
     

Of all of Vint’s observations, one stands out as a beacon of clarity for Google’s vision for the future.

He comments that we’ve learned that “the Internet is essentially a software artifact” and that “if it can be imagined, it can be programmed“. 

Imagine with me for a moment this future he’s outlined. 

Smart devices everywhere. Small compact smart devices. Appliances which have interfaces to display their content, their status, and allow us to interact with them in a smarter more complex way than we can imagine today. 

The software powering everything will have to be a small, tight, well written and fast performing.

This software has to be less about the features of “itself” and more about exposing the features of the machines, and devices using it. 

This software would need to effectively act like a “window into the functionality of the device”, and in the process, make sure that it doesn’t get in the way of your interaction with the device itself. 

If any of this is sounding familiar, here are a few quotes about Chrome from Sundar Pichai, Google’s Vice President of Product Management:

  • “We think of the browser as the window to the web”.
     
  • it’s a tool for users to interact with the web sites and applications they care about, and it’s important that we don’t get in the way of that experience.”
     
  • “we’re going to make you a great tool that’s very important to the things you do, but at the same time, we’re doing everything we can to be an invisible part of that process.”
     
When you put the idea of Chrome together with the future of “connected devices”, the concept of it being just a “web browser” is eclipsed by the concept of Chrome being the “platform for the interface on all of your connected devices”
 
Microsoft has been talking for years about the to put “Windows everywhere“. Unfortunately, that seems to mean trying to cram a whole operating system into a device and also a very “Microsoft is in control” feeling to it all. 
 
Google’s way is simpler, smarter and provides clearer picture of how it might actually come together. 
Imagine if your refrigerator sees you’re low on orange juice, and then can scan the net for coupons or the local stores to find the lowest price for you. Of course there might be a small “ads by google” in the interface there, but with such great service, everybody wins and who would care. 
 
It’s going to a fun future.
 
Anyone know if Google is already talking with GE, Samsung or other “home appliance
manufacturers” about the future?   

 

See Vint Cerf’s post about “the next Internet” on the Google blog here.
See our article about Sundar Pichai’s vision here.
See Brian Bergstein’s article about “Windows everywhere” here. 

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